The Social PR · Brand launch
A rooftop launch for a global PR agency
Sound and DJ equipment, with a technician on site, for a PR agency's summer launch on a London rooftop.
At a glance
- Client
- The Social PR
- Event type
- Brand launch
- Venue
- Lucky Cat, 22 Bishopsgate, London
The brief
What the client needed
The agency needed sound and a DJ set-up for a glass-walled terrace: music that filled the space without overpowering conversation, and equipment that looked right in every photo.
Technical challenges
- A glass-walled space with hard surfaces and a view that had to stay clear
- Equipment visible in every photo and influencer clip, so a white finish and hidden cabling
- Load-in through a working high-rise restaurant
What we deployed
Equipment and people
- White-finished column PA and subs on stands, sized for a terrace crowd
- DJ decks with hidden power and signal runs
- A single technician on site for sound check, the set and the de-rig
Outcome
How it went
The room looked as planned.
